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    Every day Geoscape is powering essential industries.

The Greater Launceston Transformation Project

The Greater Launceston Transformation Project is delivering greater strategic insight to four local councils by using emerging data and 3D simulation technologies for a new regional innovation ecosystem. Sensing Value is layering datasets, including Geoscape, to provide scenario modelling capabilities and visual representations of entire land areas to model, understand and demonstrate the impact of development decisions, mobility patterns, energy consumption, land use and other strategic and operational insights for urban and regional planning. Geoscape provides the essential and foundational data to enable this cost-effective, accurate solution for smart cities and smart suburbs.

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In an increasingly connected world, accurate data and location intelligence enables businesses to locate, identify and communicate the right messages to customers. Pitney Bowes understands that technology is a springboard to business growth and has partnered with leading geospatial data supplier PSMA to create GeoVision™, a suite of datasets combining information on the 3D built environment with information such as addresses, postcodes and ABS Census data.

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